Sanitary Hardware Merchant Association is a collective platform of merchants, suppliers, and professionals engaged in the sanitaryware and hardware industry. Formed with the vision of uniting stakeholders under one roof, the association works to promote growth, collaboration, and innovation within the sector.

We aim to provide a strong voice for our members, create opportunities for knowledge-sharing, and represent the interests of the industry at large. Through networking meets, training sessions, exhibitions, and trade collaborations, we help members stay updated with market trends and expand their business horizons.